There are times when you want to say something very specific and you build off of that, or you compile a story from a thread of different, organic interview sound bites. 

Beyond the building was the latter. Each person brought their own unique perspective of their experience, time, and talent within the company. 

There was a common shared artistic process with Duda | Paine and our production team. A process of exploring, “Let’s try this. Oh, that’s interesting, let’s add to that by trying this.” 

And you keep building off this idea, by trying different things. While this is a similar process to their line of work, it’s through this creative exploration you find such rewarding outcomes.